This time on the Rooted Podcast, Steve and Braydee take a look at how to apply the concept of a Sales Process from the business sphere to create a more intentional and strategic approach to evangelism. To summarize, a Sales Process is a formalized progression that outlines the way that most businesses and services should conduct sales for the best results (not only selling a product or service but also creating loyal customers).
Since so much of good sales revolves around the fundamentals of relationship-building, we look at these principles as a way of thinking more intentionally about how we build relationships as Christians and ways we can look for opportunities to share our faith within them.
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